“But I don't want to sound pushy!”
That's what I told my first business coach when he tried to teach me about sales. I was young... ambitious... and...


I was afraid that I'd come off like a sleazy used car salesman if I asked anyone to buy my stuff. I was scared to "sell." I was scared they would say, "No."

Obviously I got over myself... but how did I do it?

Over the past XX years (let's just say that first coaching session was a long, long time ago in a city far, far away) I learned how to help my customer, rather than manipulate them. I learned how to talk to them with sincerity and integrity, rather than feel like I was trying to convince them to get something that wasn't already in their best interest.

I learned what "selling" is really all about!
And it impacted my profits in a way I'll never forget...
I know what it takes to push through the fear... the fear of wondering if you're worth what you're charging. The fear of others saying no. The fear of how you'll look if nobody buys your product. The fear of not making enough money to replenish your inventory. The fear of wondering how you're going to pay your team members, employees and contractors. The fear of where your store or office rent is going to come from next month. The fear of having to ask people to buy your products and services because you know if you don't... you won't eat.

I've been there. In fact, I'd be lying if I didn't say I still end up in a spiral of fear some days... but that's part of business.

What matters is that you don't STAY there. That you have tools and resources to push through.

That you have the power within yourself to SELL... and you USE that power.

That's why I created this course. To beat past that fear, give you the tools, resources and most importantly, the knowledge of how to talk to your customer so you can stay in integrity with who you are and avoid the sleazy salesman approach.
It's Time for You To Get Past Your Fear and Discover How To
Sell Without Selling!
Module 1: Selling 101
  •  Sales Basics: The foundation you need to build in order to effectively sell without selling.
  •  Judgement Issues: How to handle judgement in business... from customers and peers... especially for women!
  •  Your Value: How to tap in to your value as YOU and remain unattached to the sale...
  •  The Hustled Purpose: Hustle? Follow your purpose? A little of both? When to tap into your inner hustler and how to stay within your purpose as you do it.
  •  Attitude is Everything: How to present yourself so you create a win-win situation with every sale.
  •  The Truth About Sales: What you need to believe about yourself, your product/service, your customers and your offer to get past the fear and increase your profit.
  •  And More... )
Module 2: Understanding Buyer Psychology
  •  Customer Acquisitions: Step-by-step how, when and where to find new customers.
  • Who: How to pinpoint who your buyers are so you can more effectively target your marketing.
  • What: How to identify exactly what your buyers want so you meet their expectations and desires every single time (minimizing how often they can say "no").
  •  Why: What gets someone to say "Yes" and buy your stuff.
  •  When: How to use time-sensitivity to get a customer to say "Yes" faster.
  •  A Mile in Their Shoes: How to insert yourself in your customers' shoes so you can transform them from a pushy-scared level to an equal and comfortable human-to-human level... which will build a lasting seller-customer relationship!
  •  The Human Factor: How to tap into what people are looking for that your product or service can give them... More of this in Module 3 as well!
  •  And Much More!
Module 3: Convincing the Customer
  • Talk Their Language: How to talk to potential customers in their language and eliminate the issue of "confused buyers don't buy".
  •  Features vs. Benefits: How to tell the difference and when to use both to get what you want.
  • The Connection: How to make the connection with your customer so they see you as a fellow human rather than a salesperson.
  • The Power of Story: How to use your personal story to make the sale... and why it's so important! (Hint: So-called "gurus" tell people all the time to keep their stories secret... but story above all else is what closes the sale!)
  •  Triggers: The top triggers to activate in your customer so they come back again and again.
  •  Objected Objections: How to handle your customers' objections and get them from "No" to "Maybe" and finally to "YES!"
  •  And Way More!
Module 4: Selling Anything Anywhere
  • Practical Copy: The simple way to write sales copy for websites, book covers, product descriptions and more. 
  •  Story Activated: How to take your story from Module 3 and activate it in your sales strategies.
  • Selling through Video: How to go beyond a marketing video to create a sales video that gives you results... in your bank account.
  •  Selling on Social Media: From practical ads to free sales strategies, how to turn lookers into buyers on social media through sales methods beyond standard marketing!
  •  And naturally... a HECKOFALOT More!
"Busting Your Money Blocks Planner"

This 20-page printable PDF Planner will take you through 7 fun steps with engaging exercises to help you bust through what's blocking your financial flow... and free yourself up to MAKE more money!

This Planner is especially useful if you're sick and tired of wondering how you're going to pay your next bill... how you're going to go on vacation... or how you're ever going to be able to buy that awesome widget on your wishlist!

Your Special, Limited-Time Offer...
Right Now You Can Access this Course for a Limited Time Discount!
(No really, click that button to see just how MUCH I'm discounting this training!
I guarantee you'll be blown away!)
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Your Investment in Your Success TODAY Includes:
  • Lifetime Access to ALL the Trainings for the Sessions Included in the Course
  • BONUS - Slide PDFs for Each Session
  • BONUS - Handout PDFs for Each Session
  • BONUS - Audios for Each Session
  • BONUS - Access to our Members-Only Accountability Group
  • BONUS - Busting Your Money Blocks Planner
Frequently Asked Questions
How will I get access?
After you grab your spot a "Welcome" email will come out to you (in about 20 minutes) detailing your access information for the Members.TheCasualEntrepreneurs site where all the details you need to access the training and bonuses is waiting for you. It's INSTANT access! 
What if I have problems getting my order through?
Our super star Casual Customer Care Team is on call to assist you with any aspect of your order. Please email support@thecasualentrepreneurs.com to get in touch with our support!
How do the bonuses work?
All the bonuses are listed on the side of your training Member's page ready for you.
What about after I go through the sessions... can I still ask questions?
Absolutely! This course will entitle you to an exclusive, completely complementary invite to The Casual Entrepreneurs Students private Facebook group where your fellow students AND Kristen herself will be available to answer any questions that come up after and while you go through this training.
Is this course included in The Book Ninja Academy membership?
No. This is a completely different brand of products and trainings designed to help you build your business. It is not exclusively about books, authorship and publishing.
Do you have an Academy membership for The Casual Entrepreneur?
No. Right now all the products under The Casual Entrepreneur brand will be available only for Lifetime Access, not Subscription Access.
Refund Policy: Due to the Instant and LIFETIME Access you receive to this high value training and accompanying bonus trainings, there are no refunds on this product.
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